Thursday, August 23, 2007

Bacchus - the energy drink!

The internet, source of all knowledge and reliable information, tells us that Bacchus was

The Roman god of wine and intoxication, equated with the Greek Dionysus. His festival was celebrated on March 16 and 17. The Bacchanalia, orgies in honor of Dionysus, were introduced in Rome around 200 BCE. These infamous celebrations, notorious for their sexual and criminal character, got so out of hand that they were forbidden by the Roman Senate in 186 BCE. Bacchus is also identified with the old-Italian god Liber.

It was only a matter of time until a brand name so powerful and full of promise would be tapped into for its marketing potential; and to inaugurate that promising line of products, what would be more fitting than an energy drink:



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